InstructionsIn Module One, you chose a press release that matched your master’s concentration or your interests to work with throughout the term. Using that same press release, now convert the information into a presentation that combines text and images. Present at least seven slides. In order to capture details of your presentation that you would not necessarily include in your slides, you may record voice narration for the slides or you may provide a transcript or speaker notes with your presentation.This time, focus on creating content for the employees of the company or organization that created the press release—not journalists.During the final project submission for this course, you will be asked to defend your choices with regards to ethical considerations, application of communication theory, and effective message delivery, so be sure to take a few notes about your design choices at this time.PRESS RELEASE ATTACHEDGUIDELINES ATTACHED
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Updated and Corrected Press Release: Del Monte
Fresh Produce N.A., Inc. Amends Voluntary
Recall of Fresh Cut Fruit Containing Gala Red
Apple in a Few States in North East US Because
of Possible Health Risk
Publication info: Business Wire ; New York [New York]18 Dec 2014.
ProQuest document link
ABSTRACT
Del Monte Fresh Produce N.A., Inc. Dionysios Christou, 305-520-8400 VP Marketing N.A. Del Monte Fresh Produce
N.A., Inc. (“Del Monte Fresh”) announced today an amendment of its press release dated December 10, 2014 to
reflect the accurate finished product descriptor and BUIB date of two (2) items included in its voluntary recall of
fresh cut fruit containing Gala red apples grown in Pennsylvania.
FULL TEXT
Del Monte Fresh Produce N.A., Inc.
Dionysios Christou, 305-520-8400
VP Marketing N.A.
Del Monte Fresh Produce N.A., Inc. (“Del Monte Fresh”) announced today an amendment of its press release dated
December 10, 2014 to reflect the accurate finished product descriptor and BUIB date of two (2) items included in
its voluntary recall of fresh cut fruit containing Gala red apples grown in Pennsylvania. The corrected product
descriptor and BUIB date appear in bold script in the table below. Although no illnesses have been reported to date,
Del Monte Fresh voluntarily decided to recall the potentially affected lot. The affected product was distributed to a
limited number of customers in a few States in North East US and is being recalled because these apples have the
potential to be contaminated with Listeria monocytogenes, an organism that can cause serious and sometimes
fatal infections in young children, frail or elderly people, and others with weakened immune systems.
Listeriosis symptoms may include fever and muscle aches, sometimes preceded by diarrhea and other
gastrointestinal distress, according to the Centers for Disease Control and Prevention. Although healthy
individuals may suffer only short-term symptoms such as high fever, severe headache, stiffness, nausea,
abdominal pain and diarrhea, Listeria infection can cause miscarriages and stillbirths among women who are
pregnant.
A total of 3,051 consumer packages containing fresh cut red apples were distributed to Giant Eagle, Amazon Fresh,
Sunoco, Peter’s Fruit, Wegmans, Sheetz and 7-Eleven and have “Best If Enjoyed By” dates of 12/3/14, 12/6/14,
12/7/14 and 12/8/14. The fresh cut red apples have a red color skin. The recalled fresh cut fruit packages
containing red apples were distributed for sale in clear plastic containers with one of the following labels and
markings:
The voluntary recall of the fresh cut fruit containing red apple is being implemented as a result of a random test by
the Division of Food Safety of the Ohio Department of Agriculture and the FDA was advised on 12/9/14.
Consumers who believe that they are in possession of the fresh cut fruit containing the affected red apples should
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dispose of the product in an appropriate waste container. For any inquiries consumers may call 1-800-659-6500
(operating 24 hours a day) or email Del Monte Fresh at Contact-US-Executive-Office@freshdelmonte.com.
TABLE
Retailer
Finished Product
Package
Size/Weight
Finished Product
Quantities
BIUB
Giant
Eagle
Apples &Grapes Tray with
Caramel Apple Dip
9 oz
50
12/8/20 Plain Transparent
14
Label
Giant
Eagle
Gala Apples
12 oz
20
12/8/20 Plain Transparent
14
Label
Brand
Giant
Eagle
Apple W/Dip
24 oz
62
12/8/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Apple Tray W/Dip
24 oz
6
12/8/20 Plain Transparent
14
Label
Giant
Eagle
Red/Green Apples W/Dip
5 oz
8
12/8/20 Farmer’s Market14
Giant Eagle
12 oz
6
12/7/20
Del Monte Label
14
5 oz
6
12/7/20
Del Monte Label
14
Amazon
Amazon
Red Apple Slices
Red/Green Apples W/Dip
Giant
Eagle
Pineapple Medley
16 oz
156
12/6/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Pineapple Medley
8 oz
114
12/6/20 Farmer’s Market14
Giant Eagle
7 oz
96
12/6/20
Nature Made
14
Sunoco
Apples/Grapes/Cheese
Giant
Eagle
Gala Apples
12 oz
2
12/8/20 Plain Transparent
14
Label
Giant
Eagle
Gourmet Bowl
64 oz
4
12/6/20 Plain Transparent
14
Label
Giant
Eagle
Pineapple Medley
16 oz
6
12/6/20
Del Monte Label
14
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Giant
Eagle
Pineapple Medley
8 oz
4
12/6/20
Del Monte Label
14
Giant
Eagle
Snack Pack
7 oz
14
12/6/20 Farmer’s Market14
Giant Eagle
Peters
Apples/Grapes/Cheese
7 oz
108
12/6/20
Nature Made Label
14
Peters
Red Apple With Caramel
5 oz
60
12/8/20
Del Monte Label
14
Gourmet Bowl
40 oz
3
12/6/20
Del Monte Label
14
Red
Apples/Grapes/Cheese/Dip
7 oz
6
12/7/20
Nature Made Label
14
Giant
Eagle
Gourmet Bowl
64 oz
120
12/6/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Pineapple Medley
32 oz
128
12/6/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Apple Cinnamon Yogurt
6.5 oz
44
12/6/20 Farmer’s Market14
Giant Eagle
Wegman
Gourmet Fruit Bowl
s
4 Lbs
78
12/3/20
Wegmans
14
Wegman
Gourmet Fruit Bowl
s
4 Lbs
50
12/3/20
Wegmans
14
Giant
Eagle
Red Apple Gala
12 oz
142
12/8/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Red and Green Apple With
Dip
24 oz
56
12/8/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Apple with Dip
24 oz
14
12/8/20 Plain Transparent
14
Label
Giant
Eagle
Gourmet Bowl
64 oz
60
12/6/20 Farmer’s Market14
Giant Eagle
Amazon
Amazon
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Giant
Eagle
Pineapple Medley
32 oz
80
12/6/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Pineapple Medley
16 oz
4
12/6/20 Farmer’s Market14
Giant Eagle
Giant
Eagle
Pineapple Medley
8 oz
140
12/6/20 Farmer’s Market14
Giant Eagle
Sheetz
Red apple With Cheese
5 oz
48
12/6/20
Sheetz
14
Sheetz
Apples/Carrots/Cheese with
Dip
7 oz
156
12/8/20
Sheetz
14
7Eleven
Harvest Blend
4 oz
1200
12/6/20
7-Eleven
14
* Note Please see attached file for label images
Abstract: Document: AMENDED: Del Monte Fresh Produce N.A., Inc. Voluntarily Recalls Fresh Cut Fruit Containing
Gala Red Apple in a Few States in North East US Because of Possible Health Risk
DETAILS
Subject:
Apples; Product recalls; Supermarkets; Children &youth Fruits; Listeria
Publication title:
Business Wire; New York
Publication year:
2014
Publication date:
Dec 18, 2014
Dateline:
CORAL GABLES, Fla.
Publisher:
Business Wire
Place of publication:
New York
Country of publication:
United States, New York
Publication subject:
Business And Economics
Source type:
Wire Feeds
Language of publication:
English
Document type:
News
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ProQuest document ID:
1637574497
Document URL:
http://ezproxy.snhu.edu/login?qurl=https%3A%2F%2Fsearch.proquest.com%2Fdocvi
ew%2F1637574497%3Faccountid%3D3783
Copyright:
Copyright Business Wire 2014
Last updated:
2014-12-18
Database:
ProQuest Central
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